Our approach to EcommerceIf you are involved in or want to make
Ecommerce part of your business then our solution goes in deep. We apply 4 levels of strategy which will create a solid foundation for any business.
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3. Adopt the technologyEcommerce technology is now available in many forms. We can identify and develop the right level for your business so that your cash is protected.
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If you want to be involved in ecommerce you will understand that you are entering a process.
And to be successful you must both complete and remain in the process. |
What Are You Aiming For?
The investment in ecommerce can be substantial.
There is no point in wasting money if you do not define
objectives and understand the online market you operate in.
Here are three different examples of what we mean.
There is no point in wasting money if you do not define
objectives and understand the online market you operate in.
Here are three different examples of what we mean.
European Travel Services (aka Euro Encounters) is a small travel company specialising in group travel packages.
We provided a customised development in 2007 using SQL to allow a use to select of tours, dates, accommodation, travel types and more. The process started and finished in under 6 weeks to meet the Christmas market, and keep them in business. The set-up allowed the client to update the site through an easy to use content management system. So new tours and the specific combinations could be added as and when necessary. Choice of settlement (cash/card) was offered for deposits and final payments. The site worked for the client from 2007 to December 2017. |
Pollenation is a florist shop in the centre of High Wycombe, Buckinghamshire. We created the site using a development platform which provides a packaged low cost e-commerce solution. We did use the system to the full when offering "upsells" and/or alternatives.
The main object of the website is to attract and sell to those who need its services. These combine bouquets and customised flower arrangements for Weddings and Funerals. The ability to fulfil an order online is "expected", even though the business has regular footfall through the shop and many customers telephone their orders. We defined the investment and e-commerce solution by the customer potential and business requirements. We also ensured that it dominated page 1 of local Google search. |
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"net-a-porter" is a classic example of an online business which has gone from £0 to £250m of annual revenues.
How they did it was to follow the classic method of business development:
In brief they understood the process. |