Mobile is taking over thanks to Smartphones and Tablets.
Do you move with the times or wait to see what happens?
Do you move with the times or wait to see what happens?
Mobile Applications are specific to the business and user need. So each has to be customised.
This is a more expensive process and needs careful planning.
Development of business mobile applications is not high in the UK.
We would assist initially in assessing the opportunity.
This is a more expensive process and needs careful planning.
Development of business mobile applications is not high in the UK.
We would assist initially in assessing the opportunity.
Using mobile applications
We work with our clients to develop mobile applications. As part of the value our client can offer their customer, to make data flow easier.
Linking ease of communication has several benefits, amongst them:
The efficiency element is allowing you to provide data automatically cutting the need for additional process or resources. |
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The benefits
As a tool for marketers it offers the opportunity to develop a connection and interact with customers for a low cost with a measurable Return on Investment. The rationale is quite straightforward: customers appreciate quick, relevant information.
Any business which cultivates relationships can deliver value by telling its customers what they need to know, and what is of use to them. Smart phone technology has opened up an easy channel for business and customer to connect. There is no "pressure selling" or "SPAM". It's a perfect combination to offer information relevant to customer needs and interests. "Simplicity is the ultimate form of sophistication" Leonardo da Vinci & Steve Jobs |
Common approachThe essential points of mobile is speed and to be concise.
The application should not try and cover everything. If you have a lot of converging data you want to get across then split into two or more applications. There are many ways all of which focus on specific information. The focus is always on information which means something to your customer, and which captures their interest.
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Mobile has changed habits
Google has performed a study of how habits have changed with mobile devices. In the USA people us their phones to view video and catch up on other online streaming services. The UK has not the same penetration - but eventually it will get there . The trends are already moving to mobile. Take a look at the short video to see what people are doing.
To discuss the opportunities of creating mobile applications for your business please use our contact details.