Responsive Web Design = one website for PC & mobile
The Business Case
In many ways business no longer has a choice. Google began the process whereby "search ranking" will be based on your mobile presence.
Commercially, marketing is the key to longevity. Response Web Design allows you to use the web marketing medium to:
Keyword search is the core of all web marketing. Google is at the centre of search and prefers websites which interact with the appropriate device.
For SME business specially the ranking on one page of Google and others will bring you extra contacts and business. We have proved this every time.
At a practical level consider how buyers behave. When they "need" your goods and services those strong emotions of "fear" (emergency) and "hunger" (desire) will drive them to search. The quicker they find you the easier it is to sell.
As Responsive Web Design (RWD) adjusts the site to fit to mobile devices the user has a set of text and pictures which are instantly readable.
No need for the user to "zoom" on the website or move the cursor to the right and left.
As a service provider we provide "speed". Moving from plan to execution is a vital part of business success. Given the world moves quickly our role is to move you forward with minimum fuss.
To get there involves short quick steps.
Main website adjusts to mobile view below
Our SME clients have upgraded and to promote themselves
Starting up or needing something small
We create the option to have a small site. This allows a start
up to "test" the water.
We can provide the advice - if you want - what could be a method
to get the best out of this.
For a business or organisation we can make a small site (aka micro-site). This is a 5-8 page website which help:
As a point of reference
Everyone customer now expects you to have a website. The reasons cover the basics:
Even if a business is 10, 20 years old there is an expectation that you are happy to create some transparency about what you do. To deliver a simple message about yourself generates a level of confidence in your integrity.
The site opposite is an established business which confirmed its status with its first website.
Using the site to build the business
Most businesses face stiff competition. None more than those where:
In such circumstances businesses need a strong web presence to attract interest.
Catering is an area where there are many levels but the real money is in events and ongoing contracts. As many events are "one-offs", and privately organised, users go to search engines to begin their research.
We have created content rich sites to help catering companies hit page one rankings for keyword terms. Some are well-known, while some are less obvious terms.
One simple point for business owner attention
For our basic model we need access from your domain registrar to "dns editing" so we can change the "a" record. If that access is denied or unavailable then the domain name will not point to the website. This is a small detail but the absolutely vital.
How much do you spend?
In our core SME model we have special offers and different ways to pay, from one off payments to a rental arrangement. It all depends on what you want to achieve and how we can help you reach your targets.